Charlie Betz

Financial Planner/Advisor

Charlie’s passion for the financial industry began during his internship at our Appleton area office in 2021, where he worked alongside Tom Julian, Partner Emeritus, and Matthew Kletti, Founding Partner and Financial Planner. After graduating Summa Cum Laude from the University of Wisconsin – La Crosse with a Bachelor of Science in Finance and minor in Economics, Charlie joined our team full-time and became a fully securities licensed Financial Planner/Advisor. He specializes in simplifying the financial landscape for professionals, families, and pre-retirees—helping clients transform complexity into clarity and confidence through holistic financial planning that integrates debt management, cash flow strategies, and investment advisory services.

At the core of Charlie’s work is a genuine passion for personal connection and building lasting relationships. He thrives on meeting new people, understanding their stories, and discovering how he can help them fully experience life—free from the worries and stress that often come with financial uncertainty. His approach is grounded in education, mentorship, and transparency, ensuring every client feels empowered to make informed decisions. Charlie believes that building strong connections is essential in providing exceptional service and key to understanding the unique needs of each client. His goal is to be a trusted partner, so clients can focus on what matters most to them, knowing they have a clear path forward and someone in their corner every step of the way.

When Charlie isn’t busy with his professional endeavors, he loves exploring the great outdoors and immersing himself in the beauty of nature with those closest to him. In June 2025, he proposed to his fiancé, Alyssa, during a hike in Montana on a memorable 9-day road trip they took together. Charlie’s passion for the outdoors is only outmatched by his love for spending time with his family, friends, and his beloved rescued yellow lab, Clyde. He also enjoys the challenge of finding new ways to bring clients the best possible experience through new technology and practice methods, always learning from the invaluable experience of working alongside advisors with over 50 years of combined industry experience.

Professional Achievements 

  • Passed the General Securities Representative Qualification Exam – Series 7
  • Passed the Uniform Combined State Law Exam – Series 66
  • Passed the Securities Industry Essentials®(SIE) Exam
  • Life and Health Insurance Licensed
  • Graduated Summa Cum Laude from University of Wisconsin – La Crosse 
  • Member of The Estate Planning Council of Northeast Wisconsin
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